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IvyC Brand Story

Carefully protect the quintessence of the country, the dream of ivory carving is still alive

Since 1975

Jinhui Carving Factory was established in 1975 by Mr. Cheng Cheugchai (1943-2013) in Hong Kong, and then set up a processing factory in Fuzhou. The products were carved by a number of famous national "Hundred Flowers Award" (The Highest Award in China's Art Industry) winners, Fuzhou ivory artists.

 

The Factory's ivory carving art works are the best in China and Hong Kong dor several decates since its establishment. Most of the works were collected in domestic and foreign museums, international hotels and by celebrities.

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In 2016, the company changed its name to "Fruitful Designs", and the daughter of Mr. Cheng Cheungchai, Ivy Cheng, inherited her father's business. Ivy has long experience of working in her father's factory and has awared as the Best Asia Jewellery Design Award in 1944. Thinking of combining ivory and jewellery, Ivy transformed the company from merely a carving factory into a brand of designing innovative classy jewellery with ivory.

Daughter inherited
father's business

Carry forward

Each piece is meticulously designed, some even unique, and offers exclusive customization. The brand has dedicated itself to innovate, lead the trend, provide quality service, and build an iconic local brand of Hong Kong.

As a start-up entrepreneur, Ivy has led the IvyC brand to win several start-up awards and won the favor of many celebrities in Hong Kong. This 2020, it also opened a number of branches in Wanchai, Tsim Sha Tsui, Jordan and other places to promote brand products to the whole Hong Kong.

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​From Contemporary Ivory 
to Ancient ivory

From December 31, 2021, the sale of ivory was officially banned in Hong Kong, and Ivy took advantage of the situation to convert the industry from contemporary ivory to ancient ivory. Ancient ivory is totally environmentally friendly, and can be freely and legally exported to all parts of the world, making the market more diversified.


The glacial ancient ivory material purchased by IvyC is the top grade A-grade ancient ivory from Siberia, with quality assurance. With the transformation of ancient ivory and the launch of a variety of unique and innovative designs, the IvyC brand will continue usher in a richer page.

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